Coco Land – Arabic Learning App for Kids
A playful bilingual web app that teaches children aged 4 to 9 to read Arabic through games and stories
Learning Arabic as play, not homeworkLearning Arabic as play, not homework
Coco Land is a bilingual web app for children aged four to nine. Every unit starts with one letter and moves through listening, words, games and a short story, with Coco the bear and friends cheering along. A parent sets up the profile and chooses the difficulty, and progress is kept per child and per level on the device itself: no accounts, no ads, no chat and no data collection.
Product engagement and customer success
I own Coco Land end to end: the learning journey and its units, the child-safe onboarding for parents, the visual world and its characters, the first units of content, and the front-end that brings it all together.
How it was made
Strategy
- Product Vision and Goals
- Problem Statement
- Define Objectives
- Project Priorities
- Product Management
- Vision and Goals
Discovery
- User Research
- Curriculum Review
- Competitive Analysis
- Market Research
- Product Usage Analytics
- UX Research
- User Interview
Ideation
- User Journey
- Information Architecture
- Wireframing
- Prototyping
- Brainstorming Workshops
- Feedback and Evaluation
Design
- UX Design
- UI Design
- Interaction Design
- Design System
- Characters and Illustration
- Visual Language
- Digital Elements
- Accessibility Compliance
Testing and Learning
- Usability Testing
- Feature Testing
- End-to-End Testing
- Measurement and Reporting
Development
- HTML 5
- CSS 3
- JavaScript
- Web Audio
Tools and Technologies
Gallery · 10 screens
Screens of the journey
Drag, swipe or use the arrows. Click a picture to open it full size.
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Parents stay in controlParents stay in control
Every profile starts behind a grown-up gate: a quick sum only an adult answers, and a consent box for the parent. The parent picks the child’s age, the difficulty level and where to start, and can add a profile for each child on the same device. Progress is saved on the device and nothing is collected: no email, no photos, no location, no voice, no ads and no chat. A mute button and a home button are always one tap away.
Simple enough for children who are new to Arabic
Coco Land assumes nothing. Every screen shows and speaks: one letter, a picture and a word, read aloud by Coco, with full vowel marks so the sound is never a guess. Instructions stay short, grown-up notes appear in English, and a family that does not read Arabic can still set it up and follow along. Units move one letter at a time, listening comes before writing, and a child can repeat any step as often as they like.
Simple enough for children who are new to ArabicFikr programming: four missions that teach sequencing with a friendly robot
Fikr programming: four missions that teach sequencing with a friendly robot
Built for small hands too: the same characters and lessons on a phoneBuilt for small hands too: the same characters and lessons on a phone
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