Communication design blends visual elements, typography, and information structure to convey messages effectively. It enhances the presentation of information and bridges the gap between content and its audience, crucial in marketing and information sharing.
Client
Industry
Oil and Gas Technology
Year
2020
Devices
- Printout Materials
- Digital Channels
- Video Production
Product engagement and customer success
I had the responsibility of developing the communication plan, and strategy including designing digital channel materials, which encompassed creating posters, managing bulk mail campaigns, designing roll-up banners, overseeing website development, preparing presentations, and coordinating event arrangements.
Strategy
- Stakeholders Interview
- Problem Statement
- Define Objectives
- Vision and Goals
Discovery
- Message and Key Points
- Audience Understanding
- Channels and Tools
- Timing and Frequency
Ideation
- Brainstorming Workshops
- Feedback and Evaluation
- Contingency Plan
Design
- Campaign Design
- Digital Elements
- Visual Language
Testing and Learning
- Feature Testing
- Feature Testing
- Measurement and Reporting
- Channels Testing
Development
- Digital Designs and Communication Channels
Tools and Technologies
